Consumer Choice
Shop the Consumer Choice collection at Furniture Direct 411 in Bronx, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Bronx to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Bronx, NY area. Financing options available.
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Original price $135.95Original price $135.95 - Original price $135.95Original price $135.95Current price $104.58$104.58 - $104.58Current price $104.58Kaidler Tray Set (Set of 3)
Ashley FurnitureServing up style has never looked so chic. Naturally beautiful, this tray set impresses with honey-hued wood full of warm, rich character. With thr...
View full detailsOriginal price $135.95Original price $135.95 - Original price $135.95Original price $135.95Current price $104.58$104.58 - $104.58Current price $104.58Save 23% -
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Original price $902.54 - Original price $1,197.66Original price $902.54 - Original price $1,197.66Original price $902.54$694.26 - $921.28$694.26 - $921.28Current price $694.26Kanwyn Bed
Ashley FurnitureGive your retreat vintage charm with this queen panel bed. In a beautifully distressed whitewash finish, you'll love the headboard's grand style fe...
View full detailsOriginal price $902.54 - Original price $1,197.66Original price $902.54 - Original price $1,197.66Original price $902.54$694.26 - $921.28$694.26 - $921.28Current price $694.26Save up to 23% -
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Original price $1,335.18 - Original price $1,530.02Original price $1,335.18 - Original price $1,530.02Original price $1,335.18$1,027.06 - $1,176.94$1,027.06 - $1,176.94Current price $1,027.06Kanwyn Bed with Storage Bench
Ashley FurnitureGive your retreat vintage charm with this queen panel bed and storage footboard. In a beautifully distressed whitewash finish, you'll love the head...
View full detailsOriginal price $1,335.18 - Original price $1,530.02Original price $1,335.18 - Original price $1,530.02Original price $1,335.18$1,027.06 - $1,176.94$1,027.06 - $1,176.94Current price $1,027.06Save up to 23% -
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Original price $4,589.21 - Original price $6,613.62Original price $4,589.21 - Original price $6,613.62Original price $4,589.21$3,530.16 - $5,087.40$3,530.16 - $5,087.40Current price $3,530.16Double Deal Reclining Sectional
Ashley FurnitureThis power reclining sectional is the perfect combination of sleek style and thoughtful functionality. Engineered for comfort and convenience, it o...
View full detailsOriginal price $4,589.21 - Original price $6,613.62Original price $4,589.21 - Original price $6,613.62Original price $4,589.21$3,530.16 - $5,087.40$3,530.16 - $5,087.40Current price $3,530.16Save up to 23% -
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Original price $2,143.80 - Original price $2,861.95Original price $2,143.80 - Original price $2,861.95Original price $2,143.80$1,649.08 - $2,201.50$1,649.08 - $2,201.50Current price $1,649.08Terra Sleep Medium Mattress
Ashley FurniturePeaceful zzz’s, positive impact. This mattress prioritizes conscious craftsmanship without sacrificing the luxurious sleep you love. Pressure-relie...
View full detailsOriginal price $2,143.80 - Original price $2,861.95Original price $2,143.80 - Original price $2,861.95Original price $2,143.80$1,649.08 - $2,201.50$1,649.08 - $2,201.50Current price $1,649.08Save up to 23% -
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Original price $1,099.57 - Original price $2,224.01Original price $1,099.57 - Original price $2,224.01Original price $1,099.57$845.82 - $1,710.78$845.82 - $1,710.78Current price $845.82Next-Gen DuraPella Power Recliner
Ashley Furniture3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...
View full detailsOriginal price $1,099.57 - Original price $2,224.01Original price $1,099.57 - Original price $2,224.01Original price $1,099.57$845.82 - $1,710.78$845.82 - $1,710.78Current price $845.82Save up to 23% -
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Original price $3,599.62Original price $3,599.62 - Original price $3,754.37Original price $3,599.62Current price $2,768.94$2,768.94 - $2,887.98Current price $2,768.94Next-Gen DuraPella Living Room Set
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this seating package, you can m...
View full detailsOriginal price $3,599.62Original price $3,599.62 - Original price $3,754.37Original price $3,599.62Current price $2,768.94$2,768.94 - $2,887.98Current price $2,768.94Save 23% -
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Original price $2,094.38Original price $2,094.38 - Original price $2,094.38Original price $2,094.38Current price $1,611.06$1,611.06 - $1,611.06Current price $1,611.06Next-Gen DuraPella Power Reclining Sectional Sofa
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $2,094.38Original price $2,094.38 - Original price $2,094.38Original price $2,094.38Current price $1,611.06$1,611.06 - $1,611.06Current price $1,611.06Save 23% -
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Original price $1,939.63Original price $1,939.63 - Original price $1,939.63Original price $1,939.63Current price $1,492.02$1,492.02 - $1,492.02Current price $1,492.02Next-Gen DuraPella Power Reclining Sectional Loveseat with Console
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $1,939.63Original price $1,939.63 - Original price $1,939.63Original price $1,939.63Current price $1,492.02$1,492.02 - $1,492.02Current price $1,492.02Save 23% -
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Original price $1,660.00Original price $1,660.00 - Original price $1,660.00Original price $1,660.00Current price $1,276.92$1,276.92 - $1,276.92Current price $1,276.92Next-Gen DuraPella Power Reclining Sectional Loveseat
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $1,660.00Original price $1,660.00 - Original price $1,660.00Original price $1,660.00Current price $1,276.92$1,276.92 - $1,276.92Current price $1,276.92Save 23% -
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Original price $2,981.78 - Original price $3,906.71Original price $2,981.78 - Original price $3,906.71Original price $2,981.78$2,293.68 - $3,005.16$2,293.68 - $3,005.16Current price $2,293.68Next-Gen DuraPella Power Reclining Sectional
Ashley Furniture3D AvailableStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional,...
View full detailsOriginal price $2,981.78 - Original price $3,906.71Original price $2,981.78 - Original price $3,906.71Original price $2,981.78$2,293.68 - $3,005.16$2,293.68 - $3,005.16Current price $2,293.68Save up to 23% -
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Original price $878.44Original price $878.44 - Original price $998.24Original price $878.44Current price $675.72$675.72 - $767.88Current price $675.72Wystfield Table Set
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this occasional table set elevates the ...
View full detailsOriginal price $878.44Original price $878.44 - Original price $998.24Original price $878.44Current price $675.72$675.72 - $767.88Current price $675.72Save 23% -
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Original price $1,126.71 - Original price $1,366.33Original price $1,126.71 - Original price $1,366.33Original price $1,126.71$866.70 - $1,051.02$866.70 - $1,051.02Current price $866.70Wystfield Occasional Table Set
Ashley FurnitureDouble take. Sporting a two-tone finish, dual-sided lid design and expansive storage space, this occasional table set takes the art of rustic farmh...
View full detailsOriginal price $1,126.71 - Original price $1,366.33Original price $1,126.71 - Original price $1,366.33Original price $1,126.71$866.70 - $1,051.02$866.70 - $1,051.02Current price $866.70Save up to 23% -
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Original price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96Wystfield End Table Set
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this 2-piece chairside end table set el...
View full detailsOriginal price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96Save 23% -
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Original price $368.08Original price $368.08 - Original price $368.08Original price $368.08Current price $283.14$283.14 - $283.14Current price $283.14Wystfield End Table
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this end table elevates the art of rust...
View full detailsOriginal price $368.08Original price $368.08 - Original price $368.08Original price $368.08Current price $283.14$283.14 - $283.14Current price $283.14Save 23% -
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Original price $630.16Original price $630.16 - Original price $630.16Original price $630.16Current price $484.74$484.74 - $484.74Current price $484.74Wystfield Coffee Table
Ashley FurnitureDouble take. Sporting a two-tone finish, dual-sided lid design and expansive storage space, this square coffee table takes the art of rustic farmho...
View full detailsOriginal price $630.16Original price $630.16 - Original price $630.16Original price $630.16Current price $484.74$484.74 - $484.74Current price $484.74Save 23% -
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Original price $248.27Original price $248.27 - Original price $248.27Original price $248.27Current price $190.98$190.98 - $190.98Current price $190.98Wystfield Chairside End Table
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this chairside end table elevates the a...
View full detailsOriginal price $248.27Original price $248.27 - Original price $248.27Original price $248.27Current price $190.98$190.98 - $190.98Current price $190.98Save 23% -
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Original price $775.71Original price $775.71 - Original price $775.71Original price $775.71Current price $596.70$596.70 - $596.70Current price $596.70Wynnlow TV Stand with Electric Fireplace
Ashley FurnitureThis TV stand with LED fireplace insert is sure to win your heart with its daring designer take on country living. Its crisp, clean and minimalist-...
View full detailsOriginal price $775.71Original price $775.71 - Original price $775.71Original price $775.71Current price $596.70$596.70 - $596.70Current price $596.70Save 23% -
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Original price $323.78Original price $323.78 - Original price $323.78Original price $323.78Current price $249.06$249.06 - $249.06Current price $249.06Wynnlow Nightstand
Ashley Furniture3D AvailableThis nightstand is sure to win your heart with its daring designer take on modern rustic. The nightstand’s crisp, clean and minimalist-chic profile...
View full detailsOriginal price $323.78Original price $323.78 - Original price $323.78Original price $323.78Current price $249.06$249.06 - $249.06Current price $249.06Save 23% -
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Original price $621.76Original price $621.76 - Original price $621.76Original price $621.76Current price $478.28$478.28 - $478.28Current price $478.28Wynnlow Dresser and Mirror
Ashley Furniture3D AvailableThis dresser and mirror set is sure to win your heart with its daring designer take on modern rustic. The dresser and mirror's crisp, clean and min...
View full detailsOriginal price $621.76Original price $621.76 - Original price $621.76Original price $621.76Current price $478.28$478.28 - $478.28Current price $478.28Save 23% -
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Original price $524.34Original price $524.34 - Original price $524.34Original price $524.34Current price $403.34$403.34 - $403.34Current price $403.34Wynnlow Dresser
Ashley Furniture3D AvailableThis dresser is sure to win your heart with its daring, designer take on modern rustic style. The dresser’s crisp, clean and minimalist-chic profil...
View full detailsOriginal price $524.34Original price $524.34 - Original price $524.34Original price $524.34Current price $403.34$403.34 - $403.34Current price $403.34Save 23% -
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Original price $372.48 - Original price $802.26Original price $372.48 - Original price $802.26Original price $372.48$286.52 - $617.12$286.52 - $617.12Current price $286.52Wynnlow Crossbuck Bed
Ashley Furniture3D AvailableThis queen crossbuck panel bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-chic...
View full detailsOriginal price $372.48 - Original price $802.26Original price $372.48 - Original price $802.26Original price $372.48$286.52 - $617.12$286.52 - $617.12Current price $286.52Save up to 23% -
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Original price $1,085.94 - Original price $2,257.79Original price $1,085.94 - Original price $2,257.79Original price $1,085.94$835.34 - $1,736.76$835.34 - $1,736.76Current price $835.34Wynnlow Bedroom Set
Ashley FurnitureThis bedroom package is sure to win your heart with its daring designer take on modern rustic. The bed, mirror and dresser’s crisp, clean and minim...
View full detailsOriginal price $1,085.94 - Original price $2,257.79Original price $1,085.94 - Original price $2,257.79Original price $1,085.94$835.34 - $1,736.76$835.34 - $1,736.76Current price $835.34Save up to 23% -
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Original price $524.34Original price $524.34 - Original price $524.34Original price $524.34Current price $403.34$403.34 - $403.34Current price $403.34Wynnlow Chest of Drawers
Ashley Furniture3D AvailableThis chest of drawers is sure to win your heart with its daring designer take on modern rustic. The bedroom chest’s crisp, clean and minimalist-chi...
View full detailsOriginal price $524.34Original price $524.34 - Original price $524.34Original price $524.34Current price $403.34$403.34 - $403.34Current price $403.34Save 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Furniture Direct 411 (NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.