Consumer Choice
Shop the Consumer Choice collection at Furniture Direct 411 in Bronx, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Bronx to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Bronx, NY area. Financing options available.
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Original price $564.43 - Original price $819.44Original price $564.43 - Original price $819.44Original price $564.43$434.18 - $630.34$434.18 - $630.34Current price $434.18Danziar Bed
Ashley Furniture3D AvailableSophisticated style for the savvy shopper. This panel bed prioritizes affordable, on-trend design. Its subtle replicated texture recalls the natura...
View full detailsOriginal price $564.43 - Original price $819.44Original price $564.43 - Original price $819.44Original price $564.43$434.18 - $630.34$434.18 - $630.34Current price $434.18Save up to 23% -
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Original price $1,415.39 - Original price $2,315.09Original price $1,415.39 - Original price $2,315.09Original price $1,415.39$1,088.76 - $1,780.84$1,088.76 - $1,780.84Current price $1,088.76Danziar Bedroom Set
Ashley FurnitureSophisticated style for the savvy shopper. This bedroom package prioritizes affordable, on-trend design. Its subtle replicated texture recalls the ...
View full detailsOriginal price $1,415.39 - Original price $2,315.09Original price $1,415.39 - Original price $2,315.09Original price $1,415.39$1,088.76 - $1,780.84$1,088.76 - $1,780.84Current price $1,088.76Save up to 23% -
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Original price $756.42 - Original price $1,226.29Original price $756.42 - Original price $1,226.29Original price $756.42$581.86 - $943.30$581.86 - $943.30Current price $581.86Derekson Bed with 2 Storage Drawers
Ashley Furniture3D AvailableModern yet hefty. This queen panel bed with storage makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined desig...
View full detailsOriginal price $756.42 - Original price $1,226.29Original price $756.42 - Original price $1,226.29Original price $756.42$581.86 - $943.30$581.86 - $943.30Current price $581.86Save up to 23% -
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Original price $1,057.24Original price $1,057.24 - Original price $1,197.66Original price $1,057.24Current price $813.26$813.26 - $921.28Current price $813.26Derekson Bed with 4 Storage Drawers
Ashley Furniture3D AvailableModern yet hefty. This king panel bed with storage makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined design...
View full detailsOriginal price $1,057.24Original price $1,057.24 - Original price $1,197.66Original price $1,057.24Current price $813.26$813.26 - $921.28Current price $813.26Save 23% -
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Original price $246.40 - Original price $306.57Original price $246.40 - Original price $306.57Original price $246.40$189.54 - $235.82$189.54 - $235.82Current price $189.54Derekson Panel Headboard
Ashley FurnitureWhen you want a bedroom that makes a bold statement, this headboard is for you. Its rustic butcher block finish is tastefully rough-hewn, with appe...
View full detailsOriginal price $246.40 - Original price $306.57Original price $246.40 - Original price $306.57Original price $246.40$189.54 - $235.82$189.54 - $235.82Current price $189.54Save up to 23% -
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Original price $469.90 - Original price $773.60Original price $469.90 - Original price $773.60Original price $469.90$361.46 - $595.08$361.46 - $595.08Current price $361.46Drystan Bed
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this queen panel bed. A refined take on...
View full detailsOriginal price $469.90 - Original price $773.60Original price $469.90 - Original price $773.60Original price $469.90$361.46 - $595.08$361.46 - $595.08Current price $361.46Save up to 23% -
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Original price $713.44 - Original price $1,220.57Original price $713.44 - Original price $1,220.57Original price $713.44$548.80 - $938.90$548.80 - $938.90Current price $548.80Drystan Bed with 2 Storage Drawers
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this twin panel bed with storage. A ref...
View full detailsOriginal price $713.44 - Original price $1,220.57Original price $713.44 - Original price $1,220.57Original price $713.44$548.80 - $938.90$548.80 - $938.90Current price $548.80Save up to 23% -
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Original price $1,194.80 - Original price $1,532.91Original price $1,194.80 - Original price $1,532.91Original price $1,194.80$919.08 - $1,179.16$919.08 - $1,179.16Current price $919.08Drystan Bed with 4 Storage Drawers
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this full bookcase bed with storage. A ...
View full detailsOriginal price $1,194.80 - Original price $1,532.91Original price $1,194.80 - Original price $1,532.91Original price $1,194.80$919.08 - $1,179.16$919.08 - $1,179.16Current price $919.08Save up to 23% -
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Original price $667.60 - Original price $958.85Original price $667.60 - Original price $958.85Original price $667.60$513.54 - $737.58$513.54 - $737.58Current price $513.54Elite Springs Plush Mattress
Ashley FurnitureRest easy. This plush queen mattress has all the essentials for a superior night of sleep at an affordable price. Layers of foam—including response...
View full detailsOriginal price $667.60 - Original price $958.85Original price $667.60 - Original price $958.85Original price $667.60$513.54 - $737.58$513.54 - $737.58Current price $513.54Save up to 23% -
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Original price $636.06 - Original price $899.68Original price $636.06 - Original price $899.68Original price $636.06$489.28 - $692.06$489.28 - $692.06Current price $489.28Fortman Bed
Ashley Furniture3D AvailableThe casual design of this queen panel bed introduces a time-honored look to your restful retreat. The beautifully crafted piece is built to last, w...
View full detailsOriginal price $636.06 - Original price $899.68Original price $636.06 - Original price $899.68Original price $636.06$489.28 - $692.06$489.28 - $692.06Current price $489.28Save up to 23% -
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Original price $1,764.96 - Original price $2,756.31Original price $1,764.96 - Original price $2,756.31Original price $1,764.96$1,357.66 - $2,120.24$1,357.66 - $2,120.24Current price $1,357.66Fortman Bedroom Set
Ashley FurnitureThe casual design of this bedroom package introduces a time-honored look to your restful retreat. Whether your personal aesthetic is modern farmhou...
View full detailsOriginal price $1,764.96 - Original price $2,756.31Original price $1,764.96 - Original price $2,756.31Original price $1,764.96$1,357.66 - $2,120.24$1,357.66 - $2,120.24Current price $1,357.66Save up to 23% -
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Original price $432.64 - Original price $776.46Original price $432.64 - Original price $776.46Original price $432.64$332.80 - $597.28$332.80 - $597.28Current price $332.80Gerridan Bed
Ashley FurnitureCool, clean and casually modern. This queen panel bed’s wispy whitewash finish sets the tone for your calming sanctuary. Framed elements and cross-...
View full detailsOriginal price $432.64 - Original price $776.46Original price $432.64 - Original price $776.46Original price $432.64$332.80 - $597.28$332.80 - $597.28Current price $332.80Save up to 23% -
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Original price $1,085.92 - Original price $1,830.84Original price $1,085.92 - Original price $1,830.84Original price $1,085.92$835.32 - $1,408.34$835.32 - $1,408.34Current price $835.32Gerridan Bedroom Set
Ashley FurnitureCool, clean and casually modern. This bedroom package's wispy whitewash and gray finish sets the tone for your calming sanctuary. The bed’s framed ...
View full detailsOriginal price $1,085.92 - Original price $1,830.84Original price $1,085.92 - Original price $1,830.84Original price $1,085.92$835.32 - $1,408.34$835.32 - $1,408.34Current price $835.32Save up to 23% -
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Original price $378.22Original price $378.22 - Original price $558.69Original price $378.22Current price $290.94$290.94 - $429.76Current price $290.94Hyanna Bed
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel bed brings cozy outdoor vibes to your bedroom with its warm and inviting golden ...
View full detailsOriginal price $378.22Original price $378.22 - Original price $558.69Original price $378.22Current price $290.94$290.94 - $429.76Current price $290.94Save 23% -
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Original price $936.94 - Original price $1,166.13Original price $936.94 - Original price $1,166.13Original price $936.94$720.72 - $897.02$720.72 - $897.02Current price $720.72Hyanna Bed with 2 Side Storage
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. With its warm and inviting golden rustic finish, the Hyanna twin panel bed with storage brings c...
View full detailsOriginal price $936.94 - Original price $1,166.13Original price $936.94 - Original price $1,166.13Original price $936.94$720.72 - $897.02$720.72 - $897.02Current price $720.72Save up to 23% -
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Original price $633.23Original price $633.23 - Original price $790.79Original price $633.23Current price $487.10$487.10 - $608.30Current price $487.10Hyanna Panel Storage Bed
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...
View full detailsOriginal price $633.23Original price $633.23 - Original price $790.79Original price $633.23Current price $487.10$487.10 - $608.30Current price $487.10Save 23% -
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Original price $934.05Original price $934.05 - Original price $1,077.31Original price $934.05Current price $718.50$718.50 - $828.70Current price $718.50Hyanna Panel Storage Bed with 1 Under Bed Storage Drawer
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...
View full detailsOriginal price $934.05Original price $934.05 - Original price $1,077.31Original price $934.05Current price $718.50$718.50 - $828.70Current price $718.50Save 23% -
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Original price $1,108.82Original price $1,108.82 - Original price $1,252.08Original price $1,108.82Current price $852.94$852.94 - $963.14Current price $852.94Hyanna Panel Storage Bed with 2 Under Bed Storage Drawer
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...
View full detailsOriginal price $1,108.82Original price $1,108.82 - Original price $1,252.08Original price $1,108.82Current price $852.94$852.94 - $963.14Current price $852.94Save 23% -
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Original price $532.95 - Original price $925.47Original price $532.95 - Original price $925.47Original price $532.95$409.96 - $711.90$409.96 - $711.90Current price $409.96Juararo Bed
Ashley Furniture3D AvailableGet the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this California king poster bed has a vintage-s...
View full detailsOriginal price $532.95 - Original price $925.47Original price $532.95 - Original price $925.47Original price $532.95$409.96 - $711.90$409.96 - $711.90Current price $409.96Save up to 23% -
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Original price $1,461.28 - Original price $2,346.63Original price $1,461.28 - Original price $2,346.63Original price $1,461.28$1,124.06 - $1,805.10$1,124.06 - $1,805.10Current price $1,124.06Juararo Bedroom Set
Ashley FurnitureGet the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this 5-piece bedroom set has a vintage finish t...
View full detailsOriginal price $1,461.28 - Original price $2,346.63Original price $1,461.28 - Original price $2,346.63Original price $1,461.28$1,124.06 - $1,805.10$1,124.06 - $1,805.10Current price $1,124.06Save up to 23% -
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Original price $902.54 - Original price $1,197.66Original price $902.54 - Original price $1,197.66Original price $902.54$694.26 - $921.28$694.26 - $921.28Current price $694.26Kanwyn Bed
Ashley FurnitureGive your retreat vintage charm with this queen panel bed. In a beautifully distressed whitewash finish, you'll love the headboard's grand style fe...
View full detailsOriginal price $902.54 - Original price $1,197.66Original price $902.54 - Original price $1,197.66Original price $902.54$694.26 - $921.28$694.26 - $921.28Current price $694.26Save up to 23% -
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Original price $1,335.18 - Original price $1,530.02Original price $1,335.18 - Original price $1,530.02Original price $1,335.18$1,027.06 - $1,176.94$1,027.06 - $1,176.94Current price $1,027.06Kanwyn Bed with Storage Bench
Ashley FurnitureGive your retreat vintage charm with this queen panel bed and storage footboard. In a beautifully distressed whitewash finish, you'll love the head...
View full detailsOriginal price $1,335.18 - Original price $1,530.02Original price $1,335.18 - Original price $1,530.02Original price $1,335.18$1,027.06 - $1,176.94$1,027.06 - $1,176.94Current price $1,027.06Save up to 23% -
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Original price $2,143.80 - Original price $2,861.95Original price $2,143.80 - Original price $2,861.95Original price $2,143.80$1,649.08 - $2,201.50$1,649.08 - $2,201.50Current price $1,649.08Terra Sleep Medium Mattress
Ashley FurniturePeaceful zzz’s, positive impact. This mattress prioritizes conscious craftsmanship without sacrificing the luxurious sleep you love. Pressure-relie...
View full detailsOriginal price $2,143.80 - Original price $2,861.95Original price $2,143.80 - Original price $2,861.95Original price $2,143.80$1,649.08 - $2,201.50$1,649.08 - $2,201.50Current price $1,649.08Save up to 23% -
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Original price $372.48 - Original price $802.26Original price $372.48 - Original price $802.26Original price $372.48$286.52 - $617.12$286.52 - $617.12Current price $286.52Wynnlow Crossbuck Bed
Ashley Furniture3D AvailableThis queen crossbuck panel bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-chic...
View full detailsOriginal price $372.48 - Original price $802.26Original price $372.48 - Original price $802.26Original price $372.48$286.52 - $617.12$286.52 - $617.12Current price $286.52Save up to 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Furniture Direct 411 (NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.